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Northern Nights Case Study

Revolutionizing Event Staffing: Automated Contract Creation for Festival Personnel

  • Customer: Sam Arabian (Co-Producer)
  • Company: Northern Nights Festival (NN)
  • Industry: Entertainment
  • Buyer Persona: B2C Events & Hospitality
  • Author: Guillermo Trujillo
  • Publish Date: Mary 31, 2024

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Case Study

Northern Night's Story

Northern Nights Festival (NN) is a renowned annual event that brings together music enthusiasts, artists, and festival-goers from all over the world. As the festival grew in popularity, the NN team faced the challenge of efficiently managing and contracting hundreds of personnel required to run the event smoothly. To streamline this process, NN sought the expertise of GT Product Consulting to develop an automated system for contract creation.


Before partnering with GT Product Consulting, NN encountered significant hurdles in manually creating and distributing contracts for their festival personnel. This time-consuming task not only slowed down the onboarding process but also diverted resources from other critical event preparations. Recognizing the need for an efficient solution, NN turned to GT Product Consulting for assistance.

The Challenge Faced by NN Before Implementing the Automation Script

Before implementing the automated contract creation script, NN faced several challenges related to personnel management and contract administration. The manual process of drafting and sending contracts for each individual hired for the festival was labor-intensive and prone to errors. This inefficiency hindered NN's ability to focus on higher-priority tasks essential for the successful execution of the event.

Managing contracts manually involved several steps: gathering personnel data, formatting documents, ensuring accuracy, and tracking the status of each contract. This process not only consumed valuable time but also increased the risk of discrepancies and delays. NN needed a solution that could automate this process, reduce the administrative burden, and enhance overall efficiency.

Why NN Chose GT Product Consulting for their Automation Needs

The Northern Nights team chose to collaborate with GT Product Consulting based on their reputation for delivering tailored automation solutions and their deep understanding of event management needs. With a proven track record in developing custom automation scripts and optimizing operational workflows, GT Product Consulting was the ideal partner for NN's project.

In their search for a solution, NN considered several options but found that many off-the-shelf products lacked the customization required to meet their specific needs. GT Product Consulting stood out due to their expertise in creating bespoke automation scripts that integrate seamlessly with existing systems. Their commitment to understanding NN's unique challenges and delivering a solution that addressed these issues made them the preferred choice.

How NN Used the Automation Script

With the implementation of the automated contract creation script developed by GT Product Consulting, NN transformed their personnel management process. The automation script was designed to transfer data inputs from a Google Spreadsheet onto a Google Doc template, generating personalized contracts for each festival worker efficiently.

NN's utilization of the automation script included several key functions:


  • Data Transfer: The script seamlessly transferred personnel data from the Google Spreadsheet into a predefined Google Doc template. This ensured accuracy and consistency across all contracts.
  • Automated Document Creation: The script automated the creation of contracts based on the input data, significantly reducing the time required to draft each document manually.
  • Status Tracking: The script incorporated a status tracking feature, allowing NN to monitor the progress of each contract from creation to completion. This ensured that all personnel received their contracts in a timely manner.
  • Error Reduction: By automating the data transfer and document creation processes, the script minimized the risk of errors and discrepancies, ensuring that all contracts were accurate and complete.


Sam Arabian, the Co-Producer of Northern Nights Festival, expressed his satisfaction with the automation solution, stating, "The contract automation script developed by GT Product Consulting has been a game-changer for our event planning process. It has drastically reduced the time and effort required to manage personnel contracts, allowing us to focus on delivering an exceptional festival experience."

The Results

Since implementing the automated contract creation script with the assistance of GT Product Consulting, NN has experienced significant improvements in their operational efficiency and personnel management processes. The following highlights showcase the measurable results attained by NN:

  • Time Savings: NN witnessed a dramatic reduction in the time required to create and distribute contracts. What previously took hours now takes minutes, freeing up valuable time for other essential tasks.
  • Improved Accuracy: The automation script ensured that all contracts were generated with consistent and accurate data, reducing the risk of errors and discrepancies.
  • Enhanced Efficiency: By automating the contract creation process, NN streamlined their personnel management workflow, allowing for faster onboarding and better coordination.
  • Increased Satisfaction: Both the festival management team and the personnel experienced increased satisfaction due to the efficient and error-free contract process.


In summary, the implementation of the automated contract creation script has yielded significant benefits for Northern Nights Festival, driving increased operational efficiency, accuracy, and satisfaction. By leveraging GT Product Consulting's expertise in automation, NN has positioned themselves for continued success and growth in the dynamic event management industry.

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Ready to revolutionize your event management processes and achieve remarkable results like Northern Nights Festival (NN)? Contact our sales team today to explore how GT Product Consulting can help you automate workflows, enhance efficiency, and exceed your business objectives. Whether you're looking to streamline operations, reduce administrative burdens, or improve accuracy, we're here to partner with you every step of the way. Don't miss out on the opportunity to transform your event management into a seamless and efficient operation. Get in touch with us now to start your journey to success.

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